QuickStem Bridal Bouquets
Minimal Yet Distinct
QuickStem Bridal Bouquets
Minimal Yet Distinct
Embedded Files
Website currently under development.
Minimal Yet Distinct
QuickStem is a soon-to-launch brand offering beautifully fresh bridal bouquets at a remarkably accessible price point. While the specific mechanics behind the product are confidential until launch, affordability through innovation is at the heart of the brand’s offering. With an inventive approach to production and a simplified range of styles, QuickStem reimagines the traditional wedding bouquet for the modern, practical bride.
PROJECT OVERVIEW
The key aims of this project were to develop both the visual and verbal identity of the brand and support the early stages of brand strategy, helping to define the brand’s core values, tone of voice and visual positioning.
Visual Identity
Visually, the identity strikes a careful balance—maintaining the elegance expected in the wedding market without leaning into overt femininity. This decision reflects the dual priorities of beauty and practicality, creating a look that feels both refined and refreshingly pared back. The design system supports QuickStem’s mission by being easily replicable across touch points while still feeling distinctive within its space.
Primary colour palette intentionally diverging from overused wedding tones to create a distinctive presence within the market.
Secondary Logo (top), Sub-mark (bottom right) and Tagline (bottom left).
Visual Asset created for QuickStem's pre-launch brand toolkit.
Mockup showcasing translation of visual identity across packaging touch points.
Typography system supporting QuickStem’s digital presence and brand tone - modern and unfussy while maintaining sophistication.
Website mockup showcasing QuickStem’s visual identity across desktop and mobile.
SUMMARY
From a messaging perspective, this brand speaks directly to a new generation of brides—those who value achieving traditional results in non-traditional ways. The brand appeals to individuals who want to skip the faff and expense of conventional wedding planning without compromising on quality or sentimentality. This is a brand rooted in smart simplicity, meeting its audience where they are: thoughtful yet discerning and ready to rewrite the rules.
Google Sites
Report abuse